01
INTRO & INSIGHT

Time to get to know you, your brand and your vision. I will share a questionnaire for you to fill in. Following that, we can have a call, chat over email or have a coffee — whichever you’re most comfortable with.

Once you’re happy to go ahead, we’ll make it official with a contract and 50% deposit to reserve your project.

02
STRATEGY & CLARITY

I’ll develop a moodboard to clarify your style, send it to you for review and make adjustments until you are happy with the final direction.

03
The logo

I then get busy developing 2-3 logo directions. These will be sent to you in a PDF along with image style direction and brand colours. Adjustments will be made according to your feedback until you are happy with the result (rounds of amends agreed prior to design).

04
The brand Style guide

Once your brand is final, it all comes together in a clear guide including your logos, suggested typefaces, image style, colours and insights such as your target market description.

05
Delivery

You will be sent your logo in all relevant formats. If you decide at this stage to add
further elements to your project, I will happily adjust the quote and work on any additions to the
brief. An invoice will be sent on competition of your project.

That’s it! You are ready to use your fresh new brand to grow your business and connect with your desired audience.